Start with free planning. Add AI when you need it.
Your plan, runway calculations and hiring model are free. AI drafting and reviews require a paid subscription and credits, with the cost shown before each run. See what planning produces in the live demo, no account needed.
No card to start. Planning stays free.
No card to start. Planning stays free.Free
Starts with 30 days of every Active feature, then stays free. No card, no expiry.
- Up to 2 workspace members
- No AI and no credits. AI starts when you subscribe to Core or Active
- Investor and viewer seats are never billable
- 30-day trial of every Active feature, then this tier, with nothing deleted
- Guided setup that adapts to your stage
- Roadmap, milestones, tasks and owners
- Weekly seven-question check-in
- Burn, runway and fundraising timing
- Hiring plan costed against runway
- Sales and discovery CRM
- Company record, versioned: nothing overwritten
- Cloud credits and startup programs matched to your company
- Export everything, any time
No card needed
Start free with 30 days of ActiveTry every feature for the trial. AI starts when you subscribe. After the trial, nothing is deleted.
Core
Good starting pointAdds AI drafting, and the investor surfaces you share outward.
- 3 users included, with no hard team-size limit
- 120 credits every month
- 3 billable seats included, then $5 per extra user, capped at $25/month
- Investor and viewer seats are never billable
- Everything above
- AI drafting and rewriting, priced per action
- Review suggested changes before they are applied
- Investor share links: scoped, expiring, revocable
- Access log: who opened what, and when
- Deck and one-pager exports
or $26.10 / month billed annually
Choose CoreA card is required. The subscription renews until you cancel.
Active
For teams running several companies, or answering to a board.
- 5 users included, with no hard team-size limit
- 500 credits every month
- 5 billable seats included, then $5 per extra user, capped at $25/month
- Investor and viewer seats are never billable
- Everything above
- Up to 3 workspaces
- Advanced smart updates across modules
- Cited research workflows
- Full audit trail and analytics
- Priority support
or $89.10 / month billed annually
Choose ActiveA card is required. The subscription renews until you cancel.
Prices are in US dollars. Sales tax or VAT is added at checkout where it applies. Plans and prices may change.
What a credit buys
Only model-generated work costs anything. Every calculation the product performs (runway, dates, dependencies, hiring impact) is arithmetic, and free on every tier including Free. AI runs only on a paid Core or Active subscription, from credits your plan includes or that you buy. Free and the trial come with no credits.
Weekly update summary
Turns the week’s changes into an update you can send.
Section rewrite
Rewrites one section of a deck or a document.
Sales plan update
Reworks the ICP, segments and channels after a customer fact changes.
Plan review
A second opinion on the free draft plan: what breaks it, what is missing, and the early warning signs.
Valuation scenario
A valuation range, with the basis and every assumption written out.
Roadmap generation
Milestones with dates, owners and a success metric on each one.
Credit packs
Top up Core or Active any time. Purchased credits expire after three months. Credits included with a paid plan arrive each billing month. Free and the trial have no credits and cannot buy packs, because AI needs a paid plan.
Seats
Core includes 3 billable seats and Active includes 5. Extra seats are $5/user/month, capped at $25/month, and there is no hard team-size limit. Investor and viewer seats are never billable on any tier, so sharing with an investor costs nothing.
Changing your mind
Cancel from your billing settings without emailing anyone. You keep paid access to the end of the period, then drop to Free, and nothing is deleted. Refund policy.
Questions about a plan? Talk to us or read the terms.